{"id":1446,"date":"2023-08-01T14:02:23","date_gmt":"2023-08-01T12:02:23","guid":{"rendered":"https:\/\/purefluence.agency\/services\/influencermarketing\/"},"modified":"2026-02-18T14:57:17","modified_gmt":"2026-02-18T13:57:17","slug":"marketingdinfluence","status":"publish","type":"page","link":"https:\/\/purefluence.agency\/fr\/services\/marketingdinfluence\/","title":{"rendered":"Marketing d&rsquo;influence"},"content":{"rendered":"<section class=\"wpb-content-wrapper\"><p>[vc_row css_animation=\u00a0\u00bb\u00a0\u00bb row_type=\u00a0\u00bbrow\u00a0\u00bb use_row_as_full_screen_section=\u00a0\u00bbno\u00a0\u00bb type=\u00a0\u00bbgrid\u00a0\u00bb angled_section=\u00a0\u00bbno\u00a0\u00bb text_align=\u00a0\u00bbleft\u00a0\u00bb background_image_as_pattern=\u00a0\u00bbwithout_pattern\u00a0\u00bb z_index=\u00a0\u00bb\u00a0\u00bb][vc_column][vc_empty_space][\/vc_column][\/vc_row][vc_row css_animation=\u00a0\u00bb\u00a0\u00bb row_type=\u00a0\u00bbrow\u00a0\u00bb use_row_as_full_screen_section=\u00a0\u00bbno\u00a0\u00bb type=\u00a0\u00bbgrid\u00a0\u00bb angled_section=\u00a0\u00bbno\u00a0\u00bb text_align=\u00a0\u00bbleft\u00a0\u00bb background_image_as_pattern=\u00a0\u00bbwithout_pattern\u00a0\u00bb z_index=\u00a0\u00bb\u00a0\u00bb][vc_column][vc_column_text]<\/p>\n<h1 style=\"text-align: center;\">Marketing d&rsquo;influence<\/h1>\n<p>[\/vc_column_text][vc_empty_space height=\u00a0\u00bb50px\u00a0\u00bb][qode_elements_holder number_of_columns=\u00a0\u00bbtwo_columns\u00a0\u00bb][qode_elements_holder_item advanced_animations=\u00a0\u00bbno\u00a0\u00bb item_padding=\u00a0\u00bb15px\u00a0\u00bb][vc_single_image image=\u00a0\u00bb1264&Prime; img_size=\u00a0\u00bb400&#215;600&Prime; alignment=\u00a0\u00bbcenter\u00a0\u00bb qode_css_animation=\u00a0\u00bb\u00a0\u00bb el_class=\u00a0\u00bboranje-border\u00a0\u00bb][\/qode_elements_holder_item][qode_elements_holder_item advanced_animations=\u00a0\u00bbno\u00a0\u00bb item_padding=\u00a0\u00bb15px\u00a0\u00bb][vc_column_text]<\/p>\n<h2>Les d\u00e9fis \u00e0 relever<\/h2>\n<ul>\n<li>J\u2019ai du mal \u00e0 s\u00e9lectionner <strong><span style=\"color: #ffa07a;\">les bons influenceurs<\/span>.<\/strong><\/li>\n<li>Comment pr\u00e9server l&rsquo;authenticit\u00e9 <span style=\"color: #ffa07a;\"><strong>de ma marque <\/strong><\/span>lorsque je travaille avec des influenceurs ?<\/li>\n<li>Je ne sais pas comment<span style=\"color: #ffa07a;\"> <strong>mesurer les r\u00e9sultats <\/strong><\/span>de ma campagne ?<\/li>\n<li>Je pr\u00e9f\u00e8re ne pas perdre de temps \u00e0 n\u00e9gocier les <span style=\"color: #ffa07a;\"><strong>tarifs<\/strong><\/span><\/li>\n<li>Je ne me sens pas suffisamment confiant quant aux <span style=\"color: #ffa07a;\"><strong>r\u00e9glementations <\/strong><\/span>relatives aux influenceurs.<\/li>\n<\/ul>\n<p>[\/vc_column_text][\/qode_elements_holder_item][\/qode_elements_holder][\/vc_column][\/vc_row][vc_row css_animation=\u00a0\u00bb\u00a0\u00bb row_type=\u00a0\u00bbrow\u00a0\u00bb use_row_as_full_screen_section=\u00a0\u00bbno\u00a0\u00bb type=\u00a0\u00bbgrid\u00a0\u00bb angled_section=\u00a0\u00bbno\u00a0\u00bb text_align=\u00a0\u00bbleft\u00a0\u00bb background_image_as_pattern=\u00a0\u00bbwithout_pattern\u00a0\u00bb z_index=\u00a0\u00bb\u00a0\u00bb][vc_column][vc_empty_space height=\u00a0\u00bb100px\u00a0\u00bb][\/vc_column][\/vc_row][vc_row css_animation=\u00a0\u00bb\u00a0\u00bb row_type=\u00a0\u00bbrow\u00a0\u00bb use_row_as_full_screen_section=\u00a0\u00bbno\u00a0\u00bb type=\u00a0\u00bbgrid\u00a0\u00bb angled_section=\u00a0\u00bbno\u00a0\u00bb text_align=\u00a0\u00bbleft\u00a0\u00bb background_image_as_pattern=\u00a0\u00bbwithout_pattern\u00a0\u00bb z_index=\u00a0\u00bb\u00a0\u00bb][vc_column][qode_elements_holder number_of_columns=\u00a0\u00bbtwo_columns\u00a0\u00bb][qode_elements_holder_item advanced_animations=\u00a0\u00bbno\u00a0\u00bb item_padding=\u00a0\u00bb30px\u00a0\u00bb item_padding_600_768=\u00a0\u00bb15px\u00a0\u00bb item_padding_480_600=\u00a0\u00bb15px\u00a0\u00bb item_padding_480=\u00a0\u00bb15px\u00a0\u00bb][vc_column_text]<\/p>\n<p style=\"text-align: center;\"><em><strong>\u00ab\u00a0La beaut\u00e9 de l&rsquo;influence<br \/>\nmarketing est de permettre aux marques<br \/>\nde raconter leur histoire \u00e0 travers via une personne que son public conna\u00eet d\u00e9j\u00e0, \u00e0 qui il fait confiance et qu\u2019il admire.\u00a0\u00bb<\/strong><\/em><\/p>\n<p>[\/vc_column_text][vc_empty_space height=\u00a0\u00bb50px\u00a0\u00bb][vc_column_text]En travaillant avec des influenceurs que nous s\u00e9lectionnons avec soin, nous pouvons pr\u00e9senter votre marque de mani\u00e8re <strong><span style=\"color: #ffa07a;\">organique<\/span> <\/strong>et <strong><span style=\"color: #ffa07a;\">cr\u00e9dible<\/span> <\/strong>\u00e0 leurs followers, qui constituent souvent une <span style=\"color: #ffa07a;\"><strong>communaut\u00e9 fid\u00e8le <\/strong><\/span>et <span style=\"color: #ffa07a;\"><strong>engag\u00e9e<\/strong>.<\/span> Cela peut contribuer \u00e0 accro\u00eetre la<span style=\"color: #ffa07a;\"> <strong>notori\u00e9t\u00e9 de votre marque<\/strong><\/span>, \u00e0 <span style=\"color: #ffa07a;\"><strong>\u00e9largir votre port\u00e9e <\/strong><\/span>et \u00e0 stimuler vos ventes.<\/p>\n<p>Notre approche vise \u00e0 \u00e9tablir des <strong><span style=\"color: #ffa07a;\">relations<\/span> <\/strong>pr\u00e9cieuses et <strong><span style=\"color: #ffa07a;\">durables<\/span> <\/strong>entre votre marque, notre entreprise et les influenceurs avec lesquels nous travaillons, afin qu&rsquo;ensemble nous puissions construire une <span style=\"color: #ffa07a;\"><strong>forte pr\u00e9sence en ligne <\/strong><\/span>et une <strong><span style=\"color: #ffa07a;\">croissance<\/span> <\/strong>pour votre entreprise.[\/vc_column_text][\/qode_elements_holder_item][qode_elements_holder_item vertical_alignment=\u00a0\u00bbbottom\u00a0\u00bb advanced_animations=\u00a0\u00bbno\u00a0\u00bb item_padding=\u00a0\u00bb30px\u00a0\u00bb item_padding_600_768=\u00a0\u00bb15px\u00a0\u00bb item_padding_480_600=\u00a0\u00bb15px\u00a0\u00bb item_padding_480=\u00a0\u00bb15px\u00a0\u00bb][vc_single_image image=\u00a0\u00bb1267&Prime; img_size=\u00a0\u00bb400&#215;600&Prime; alignment=\u00a0\u00bbcenter\u00a0\u00bb qode_css_animation=\u00a0\u00bb\u00a0\u00bb el_class=\u00a0\u00bboranje-border\u00a0\u00bb][\/qode_elements_holder_item][\/qode_elements_holder][\/vc_column][\/vc_row][vc_row css_animation=\u00a0\u00bb\u00a0\u00bb row_type=\u00a0\u00bbrow\u00a0\u00bb use_row_as_full_screen_section=\u00a0\u00bbno\u00a0\u00bb type=\u00a0\u00bbgrid\u00a0\u00bb angled_section=\u00a0\u00bbno\u00a0\u00bb text_align=\u00a0\u00bbleft\u00a0\u00bb background_image_as_pattern=\u00a0\u00bbwithout_pattern\u00a0\u00bb z_index=\u00a0\u00bb\u00a0\u00bb][vc_column][vc_empty_space height=\u00a0\u00bb100px\u00a0\u00bb][\/vc_column][\/vc_row][vc_row css_animation=\u00a0\u00bb\u00a0\u00bb row_type=\u00a0\u00bbrow\u00a0\u00bb use_row_as_full_screen_section=\u00a0\u00bbno\u00a0\u00bb type=\u00a0\u00bbgrid\u00a0\u00bb angled_section=\u00a0\u00bbno\u00a0\u00bb text_align=\u00a0\u00bbcenter\u00a0\u00bb background_image_as_pattern=\u00a0\u00bbwithout_pattern\u00a0\u00bb z_index=\u00a0\u00bb\u00a0\u00bb][vc_column][vc_column_text]<\/p>\n<h2 style=\"text-align: center;\">Influenceurs avec lesquels nous avons travaill\u00e9<\/h2>\n<p>[\/vc_column_text][vc_empty_space height=\u00a0\u00bb50px\u00a0\u00bb][\/vc_column][\/vc_row][vc_row css_animation=\u00a0\u00bb\u00a0\u00bb row_type=\u00a0\u00bbrow\u00a0\u00bb use_row_as_full_screen_section=\u00a0\u00bbno\u00a0\u00bb type=\u00a0\u00bbgrid\u00a0\u00bb angled_section=\u00a0\u00bbno\u00a0\u00bb text_align=\u00a0\u00bbleft\u00a0\u00bb background_image_as_pattern=\u00a0\u00bbwithout_pattern\u00a0\u00bb z_index=\u00a0\u00bb\u00a0\u00bb][vc_column]<div class='testimonials_c_holder clearfix dark'><div class=\"testimonials_c testimonials_c_carousel\" data-show-navigation=\"yes\" data-animation-speed=\"\" data-auto-rotate-slides=\"5\" data-number-per-slide=\"3\"><ul class=\"slides\"><li id=\"testimonials-c-1453\" class=\"testimonial_content\"><div class=\"testimonial_content_inner\"><div class=\"testimonial_image_holder\"><img decoding=\"async\" src=\"https:\/\/purefluence.agency\/wp-content\/uploads\/2023\/08\/Stefaan-De-Winter-150x150.jpeg\" \/><\/div><div class=\"testimonial_text_holder\"><div class=\"testimonial_text_inner\" style=\"color: #ffffff;\"><p style='font-size:18px;color:#ffffff;'>Nous avons d\u00e9j\u00e0 collabor\u00e9 \u00e0 plusieurs reprises avec le gourmet Stefaan De Winter et d\u00e9velopp\u00e9 de savoureusescampagnes pour des produits alimentaires et des boissons. \r\n<div class=\"testimonial-socials\">\r\n<a href=\"https:\/\/www.instagram.com\/stefaandewinter\/\" target=\"_blank\" class=\"testimonial-social\"><img decoding=\"async\" src=\"\/wp-content\/uploads\/2023\/08\/Insatgram-logo-1.png\" \/><\/a>\r\n<\/div><p class=\"testimonial_author\" style=\"color: #ffffff;font-weight: 700;font-size: 24px;\">Stefaan De Winter<\/p><\/div><\/div><\/div><\/li><li id=\"testimonials-c-1451\" class=\"testimonial_content\"><div class=\"testimonial_content_inner\"><div class=\"testimonial_image_holder\"><img decoding=\"async\" src=\"https:\/\/purefluence.agency\/wp-content\/uploads\/2023\/08\/Filip-Claeys--150x150.jpeg\" \/><\/div><div class=\"testimonial_text_holder\"><div class=\"testimonial_text_inner\" style=\"color: #ffffff;\"><p style='font-size:18px;color:#ffffff;'>Filip Claeys, chef du restaurant deux \u00e9toiles De Jonkman, ancien chef de l'ann\u00e9e du Gault Millau et fondateur de TheNorthSeaChefs, a d\u00e9j\u00e0 collabor\u00e9 \u00e0 plusieurs campagnes natives pour des marques haut de gamme et de luxe.\r\n<div class=\"testimonial-socials\">\r\n<a href=\"https:\/\/www.instagram.com\/dejonkman\" target=\"_blank\" class=\"testimonial-social\"><img decoding=\"async\" src=\"\/wp-content\/uploads\/2023\/08\/Insatgram-logo-1.png\" \/><\/a>\r\n<\/div><p class=\"testimonial_author\" style=\"color: #ffffff;font-weight: 700;font-size: 24px;\">Filip Claeys<\/p><\/div><\/div><\/div><\/li><li id=\"testimonials-c-1455\" class=\"testimonial_content\"><div class=\"testimonial_content_inner\"><div class=\"testimonial_image_holder\"><img decoding=\"async\" src=\"https:\/\/purefluence.agency\/wp-content\/uploads\/2023\/08\/VIrginie-Claes-150x150.jpeg\" \/><\/div><div class=\"testimonial_text_holder\"><div class=\"testimonial_text_inner\" style=\"color: #ffffff;\"><p style='font-size:18px;color:#ffffff;'>Nous avons r\u00e9alis\u00e9s quelques beaux projets avec Viriginie Claes, miss Belgique 2006 et ing\u00e9nieur commercial. En particulier des reportages pour PureDeluxe TV. \r\n<div class=\"testimonial-socials\">\r\n<a href=\"https:\/\/www.instagram.com\/claesvirginie\/\" target=\"_blank\" class=\"testimonial-social\"><img decoding=\"async\" src=\"\/wp-content\/uploads\/2023\/08\/Insatgram-logo-1.png\" \/><\/a>\r\n<a href=\"https:\/\/www.facebook.com\/virginie.claes.3\" target=\"_blank\" class=\"testimonial-social\"><img decoding=\"async\" src=\"\/wp-content\/uploads\/2023\/08\/Facebook-logo-1.png\" \/><\/a>\r\n<\/div><p class=\"testimonial_author\" style=\"color: #ffffff;font-weight: 700;font-size: 24px;\">Virginie Claes<\/p><\/div><\/div><\/div><\/li><\/ul><\/div><\/div>[\/vc_column][\/vc_row][vc_row css_animation=\u00a0\u00bb\u00a0\u00bb row_type=\u00a0\u00bbrow\u00a0\u00bb use_row_as_full_screen_section=\u00a0\u00bbno\u00a0\u00bb type=\u00a0\u00bbfull_width\u00a0\u00bb angled_section=\u00a0\u00bbno\u00a0\u00bb text_align=\u00a0\u00bbleft\u00a0\u00bb background_image_as_pattern=\u00a0\u00bbwithout_pattern\u00a0\u00bb][vc_column][vc_empty_space height=\u00a0\u00bb100px\u00a0\u00bb][\/vc_column][\/vc_row][vc_row css_animation=\u00a0\u00bb\u00a0\u00bb row_type=\u00a0\u00bbrow\u00a0\u00bb use_row_as_full_screen_section=\u00a0\u00bbno\u00a0\u00bb type=\u00a0\u00bbgrid\u00a0\u00bb angled_section=\u00a0\u00bbno\u00a0\u00bb text_align=\u00a0\u00bbleft\u00a0\u00bb background_image_as_pattern=\u00a0\u00bbwithout_pattern\u00a0\u00bb z_index=\u00a0\u00bb\u00a0\u00bb][vc_column width=\u00a0\u00bb1\/4&Prime; offset=\u00a0\u00bbvc_hidden-lg vc_hidden-md vc_hidden-sm vc_hidden-xs\u00a0\u00bb][\/vc_column][vc_column width=\u00a0\u00bb1\/2&Prime; css=\u00a0\u00bb.vc_custom_1771421897944{padding-top: 20px !important;padding-bottom: 35px !important;background-color: #191970 !important;}\u00a0\u00bb offset=\u00a0\u00bbvc_hidden-lg vc_hidden-md vc_hidden-sm vc_hidden-xs\u00a0\u00bb][vc_column_text el_class=\u00a0\u00bbtekst-wit\u00a0\u00bb]<\/p>\n<p style=\"text-align: center;\"><a href=\"\/fr\/download-brochure\/?brochures=Influencer\">T\u00e9l\u00e9charger<br \/>\nla brochure du marketing d&rsquo;influence<\/a><\/p>\n<p>[\/vc_column_text][\/vc_column][vc_column width=\u00a0\u00bb1\/4&Prime; offset=\u00a0\u00bbvc_hidden-lg vc_hidden-md vc_hidden-sm vc_hidden-xs\u00a0\u00bb][\/vc_column][\/vc_row][vc_row css_animation=\u00a0\u00bb\u00a0\u00bb row_type=\u00a0\u00bbrow\u00a0\u00bb use_row_as_full_screen_section=\u00a0\u00bbno\u00a0\u00bb type=\u00a0\u00bbfull_width\u00a0\u00bb angled_section=\u00a0\u00bbno\u00a0\u00bb text_align=\u00a0\u00bbleft\u00a0\u00bb background_image_as_pattern=\u00a0\u00bbwithout_pattern\u00a0\u00bb][vc_column][vc_empty_space height=\u00a0\u00bb100px\u00a0\u00bb][\/vc_column][\/vc_row]<\/p>\n<\/section>","protected":false},"excerpt":{"rendered":"<p>[vc_row css_animation=\u00a0\u00bb\u00a0\u00bb row_type=\u00a0\u00bbrow\u00a0\u00bb use_row_as_full_screen_section=\u00a0\u00bbno\u00a0\u00bb type=\u00a0\u00bbgrid\u00a0\u00bb angled_section=\u00a0\u00bbno\u00a0\u00bb text_align=\u00a0\u00bbleft\u00a0\u00bb background_image_as_pattern=\u00a0\u00bbwithout_pattern\u00a0\u00bb z_index=\u00a0\u00bb\u00a0\u00bb][vc_column][vc_empty_space][\/vc_column][\/vc_row][vc_row css_animation=\u00a0\u00bb\u00a0\u00bb row_type=\u00a0\u00bbrow\u00a0\u00bb use_row_as_full_screen_section=\u00a0\u00bbno\u00a0\u00bb type=\u00a0\u00bbgrid\u00a0\u00bb angled_section=\u00a0\u00bbno\u00a0\u00bb text_align=\u00a0\u00bbleft\u00a0\u00bb background_image_as_pattern=\u00a0\u00bbwithout_pattern\u00a0\u00bb z_index=\u00a0\u00bb\u00a0\u00bb][vc_column][vc_column_text] Marketing d&rsquo;influence [\/vc_column_text][vc_empty_space height=\u00a0\u00bb50px\u00a0\u00bb][qode_elements_holder number_of_columns=\u00a0\u00bbtwo_columns\u00a0\u00bb][qode_elements_holder_item advanced_animations=\u00a0\u00bbno\u00a0\u00bb item_padding=\u00a0\u00bb15px\u00a0\u00bb][vc_single_image image=\u00a0\u00bb1264&Prime; img_size=\u00a0\u00bb400&#215;600&Prime; alignment=\u00a0\u00bbcenter\u00a0\u00bb qode_css_animation=\u00a0\u00bb\u00a0\u00bb el_class=\u00a0\u00bboranje-border\u00a0\u00bb][\/qode_elements_holder_item][qode_elements_holder_item advanced_animations=\u00a0\u00bbno\u00a0\u00bb item_padding=\u00a0\u00bb15px\u00a0\u00bb][vc_column_text] Les d\u00e9fis \u00e0 relever J\u2019ai du mal \u00e0 s\u00e9lectionner les bons influenceurs. Comment pr\u00e9server&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":1428,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"full_width.php","meta":{"inline_featured_image":false,"footnotes":""},"class_list":["post-1446","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/purefluence.agency\/fr\/wp-json\/wp\/v2\/pages\/1446","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/purefluence.agency\/fr\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/purefluence.agency\/fr\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/purefluence.agency\/fr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/purefluence.agency\/fr\/wp-json\/wp\/v2\/comments?post=1446"}],"version-history":[{"count":12,"href":"https:\/\/purefluence.agency\/fr\/wp-json\/wp\/v2\/pages\/1446\/revisions"}],"predecessor-version":[{"id":1863,"href":"https:\/\/purefluence.agency\/fr\/wp-json\/wp\/v2\/pages\/1446\/revisions\/1863"}],"up":[{"embeddable":true,"href":"https:\/\/purefluence.agency\/fr\/wp-json\/wp\/v2\/pages\/1428"}],"wp:attachment":[{"href":"https:\/\/purefluence.agency\/fr\/wp-json\/wp\/v2\/media?parent=1446"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}